Free Tool

How Healthy Is Your
Marketing Stack?

Score is a structured assessment framework that evaluates your website's tracking health, privacy compliance, and marketing technology setup. Get a clear report with actionable findings. Free forever.

Get Your Free Score

Assessments are private. Your data is never shared.

You don't know what's on your site

Third-party scripts get added over time by agencies, plugins, and tag managers. Most website owners have no idea what's actually running on their pages.

Broken tracking costs real money

Misconfigured pixels, missing conversion tags, and duplicate scripts silently waste your ad budget and corrupt your analytics data.

Compliance gaps hide in plain sight

Tags firing before consent, unclassified cookies, missing privacy policies. These issues could trigger fines and are invisible without a structured assessment.

A Structured Assessment, Not Just a Report

Score uses predefined assessment templates and guidelines to evaluate your marketing technology setup. Results are collected, scored, and presented in one clear report.

01

Choose an assessment

Select from pre-built templates: tracking health, privacy compliance, consent audit, or full stack review.

02

We collect the findings

Assessment data is gathered from our tools, manual review, or your own team, then organized into Score.

03

Review your report

A clear, scored report with findings, recommendations, and priority actions for your team.

What Score Assesses

Pre-built assessment templates cover every aspect of your marketing technology stack.

Marketing Pixels

Evaluates your tracking pixel implementation: Meta, GA4, Google Ads, TikTok, LinkedIn, and more. Documents what's present, misconfigured, or missing.

Privacy & Consent

Reviews your consent banner configuration, cookie classification, pre-consent behavior, and Consent Mode implementation.

Third-Party Inventory

Catalogs all external scripts on your pages (analytics, advertising, chat widgets, CDNs) so you know exactly who has access to your visitors.

Performance Impact

Assesses how your marketing scripts affect page load time and identifies the heaviest contributors.

Data Layer Quality

Reviews your dataLayer structure, event naming, parameter completeness, and e-commerce tracking implementation.

Documentation Gap

Identifies undocumented tracking, missing specs, and knowledge gaps that put your implementation at risk.

Free Forever. No Catch.

Score is our way of showing you what TagPipes can do. When your assessment reveals broken pixels, compliance gaps, or tracking issues, our paid tools (AutoTag, Auditor, and Pulse) are ready to fix them.

Unlimited assessments
No credit card required
Full report every time

Frequently Asked Questions

Know Where You Stand. For Free.

A structured assessment of your marketing technology stack.