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Cookie reference

Website cookie reference

What common website cookies do, who sets them and how long they last. 28 cookies, each checked against vendor documentation and measured across real sites.

Cookies by vendor

DoubleClick
IDE, test_cookie
Google Ads
_gcl_au
LinkedIn Insight
bcookie, li_sugr, lidc
Meta Pixel
_fbp
Microsoft Clarity
_clck, _clsk
Microsoft UET
MUID, _uetsid, _uetvid
Pinterest Tag
_pin_unauth
Shopify
_shopify_y
TikTok Pixel
_ttp

About this reference

Each entry explains what a cookie is for, who sets it, how long it usually lasts and what its value looks like, checked against the vendor's own documentation. Where TagPipes has seen the cookie in the wild, the entry also shows how often.

Those figures come from 41,162 public websites TagPipes scanned between August 11, 2026 and September 13, 2026, loading up to three pages per site in a real browser. Websites of TagPipes customers are excluded, no individual site is named, and cookie values are never read or stored.

Know every cookie your own site sets

TagPipes Pulse identifies the cookies dropped on your site and flags unclassified or miscategorized ones. Shield builds your cookie declaration from a real scan rather than a questionnaire.

TagPipes monitors, configures and reports. It does not determine legal compliance and does not provide legal advice. Output is informational and reflects observed state at the time of observation. Rawsoft's expertise is technology, not law; please confirm any regulatory interpretation with your own counsel.