TagPipes + Reddit
Send your website conversions server-side to your Reddit ad account through the Conversions API.
Echo: Reddit Conversions API
Echo sends conversion events from your site to your Reddit ad account, server-side.
How you set it up
- Paste a Reddit conversions token into Settings > Security & Access as a Bearer Token connection.
- In Echo, open Destinations, click Add Destination and choose Reddit.
- Enter your Reddit ad account ID (it starts with a2_). Test mode is available for checking events first.
| What it sends | Events in batches of up to 500, with the Reddit click ID (rdt_cid) and the event_id as the conversion ID for removing duplicates. Email, phone, IP and external ID are SHA-256 hashed before they leave Echo. |
|---|---|
| Limits | Uses version 2.0 of Reddit's Conversions API. Echo checks Reddit's response status, not its per-event results. |
| Plan | Included with every Echo plan. Counts as one destination. |
Documentation: Echo destinations
What every Echo destination does
- A per-destination event filter decides which events are sent.
- You choose the consent categories an event needs before it is sent. Global Privacy Control signals and bot traffic are handled per destination.
- Failed sends are retried, then held and replayed automatically.
- There is no "send a test event" button yet, and Echo does not yet compare what it sent with what the platform recorded.
More on the module: Echo product page.
How your data is handled
- Credentials you add are stored in Settings > Security & Access, and you can remove them there at any time.
- Each company sees only the data from the accounts and sources it connected.
Read the Privacy Policy and the Terms of Service.
TagPipes monitors, configures and reports. It does not determine legal compliance and does not provide legal advice. Output is informational and reflects observed state at the time of observation. Rawsoft's expertise is technology, not law; please confirm any regulatory interpretation with your own counsel.
More integrations
- Google Ads
- Google Analytics 4
- Google Search Console
- Adobe Analytics
- BigQuery
- Meta
- TikTok
- Snapchat
- Microsoft Ads
- Floodlight (CM360)
- OpenAI (ChatGPT Ads)
- Amazon S3
- Google Cloud Storage
- REST APIs
- Airbyte
- Olo
- SFTP export
- Webhooks
- Shopify
- Twilio
Every platform in one list: all integrations.
Send Reddit your real conversions.
Sign up and add Reddit as an Echo destination, or ask us for a walkthrough first.
Already have an account? Log in.