Integrations
TagPipes + Snapchat
Send your website conversions server-side to your Snap Pixel through the Conversions API.
Echo: Snapchat Conversions API
Echo sends conversion events from your site to your Snap Pixel, server-side.
How you set it up
- Paste a Snapchat Conversions API token into Settings > Security & Access as a Bearer Token connection.
- In Echo, open Destinations, click Add Destination and choose Snapchat.
- Enter your Snap Pixel ID, and a test event code if you want to check events in Snapchat first.
| What it sends | Events in batches of up to 500, with the Snap click ID and an event_id for removing duplicates. Personal data is SHA-256 hashed by the default mapping before it leaves Echo. |
|---|---|
| Delivery checks | A response that says OK but reports an invalid event is treated as a failure, not a success. |
| Limits | No Snapchat sign-in; you paste the token yourself. |
| Plan | Included with every Echo plan. Counts as one destination. |
Documentation: Echo destinations
What every Echo destination does
- A per-destination event filter decides which events are sent.
- You choose the consent categories an event needs before it is sent. Global Privacy Control signals and bot traffic are handled per destination.
- Failed sends are retried, then held and replayed automatically.
- There is no "send a test event" button yet, and Echo does not yet compare what it sent with what the platform recorded.
More on the module: Echo product page.
How your data is handled
- Credentials you add are stored in Settings > Security & Access, and you can remove them there at any time.
- Each company sees only the data from the accounts and sources it connected.
Read the Privacy Policy and the Terms of Service.
TagPipes monitors, configures and reports. It does not determine legal compliance and does not provide legal advice. Output is informational and reflects observed state at the time of observation. Rawsoft's expertise is technology, not law; please confirm any regulatory interpretation with your own counsel.
Send Snapchat your real conversions.
Sign up and add Snapchat as an Echo destination, or ask us for a walkthrough first.
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